Running a blog is so much more than just writing and sharing posts. Running a blog is like running a business, there are so many aspects that make it a successful venture, so you have to pay attention to all these aspects. Consistently paying attention and working on your blog can help it become more successful.
Putting in all the effort and work will eventually pay off. However, even the most successful bloggers still have to work hard and be accountable for these areas of their blog. These admin tasks are just as important as writing and sharing your posts.
This is a list of 5 essential admin tasks that you should perform regularly for the up keep of your blog:
1. Check and delete spam comments
Unfortunately like emails blog comments can get an influx of spam comments and can harm your blog. The low-quality links on your blog could actually lower the credibility and can devalue your website. It could even annoy your audience and lower your reputation. Spam comments can build up quickly, so they should be checked daily or every other day for you to be able to stay on top off them.
2. Check for broken links
This can be an easy mistake to make and be easily corrected. Broken links occur when you change the URL of existing posts, changing blog titles or down to bad internal linking. You may think having a broken link isn’t that bad but it can harm your DA score and result in you audience becoming frustrated. Fixing these broken links can help you retain your blog traffic as well as helping you avoid penalties.
3. Check your images have alt text and are of good quality
Alt text is a great resource for all web design. It’s primary purpose is to describe images to visitors to your blog who are unable to see them. Ensuring all your content accessible to everyone and will improve your blog traffic and your google optimisation. If your blog images for any reason do not show up, the browser will load the alt image instead. One benefit with using alt text is it is what Google uses to search the internet for images. You should also make sure that your blog images are of good quality and clear for your audience to look at.
4. Update old content
Depending on how long you have been blogging for you may have to work on this aspect. If you have been blogging for a long time, you will have learned a lot and would have developed your writing skills. Going back and updating your posts ensuring all images have alt text and you have used interlinking will not only boost your blog traffic but will also improve your DA score. You can use that time to check your grammar and maybe even offer a new perspective on the subject. You can then promote these older posts and repurpose the updated content for your audience.
5. Update your media kit
Regularly updating your media kit allows you to give the correct statistics and work for the brands. As you develop your audience count will change, as well as the work and media you design, so it is important to keep this updated so when you are ready to reach out to a brand you can do so straight away. If you do not have a media kit I recommend using one especially when pitching to brands, it makes conversing statistics with brands a lot simpler.
These are 5 essential admin style tasks will help you take your blog to the next level ensuring your blog becoming more successful but also making navigating around your site much more enjoyable for your audience.