When I first thought about starting a blog it was 2016, I had toyed with the idea so much, however it took me nearly a year to actually have the confidence to start and sharing my first blog post. Since I have started my blogging journey I have watched the blogging industry become more attractive to people and brands.
I have been blogging for nearly 3 years and in that time so many things have changed in the industry as well as my writing style, the posts I share and my confidence with working on brand content. It is a great journey to learn and of self discovery. I have seen people on social media express their interest in starting a blog and honestly all I say to those people is DO IT! I wasted nearly a year of time when really all I should have done was started writing.
I am sharing 5 of the top reasons why I would say starting a blog is a great idea. If you are reading this and thinking about starting a blog, read about what 5 things you can gain and how it can positively impact your life.
1. The opportunity to be creative
Starting a blog can give you a creative outlet and a space to channel that energy. You can write, take photographs for your blog and design your blog graphics. A space that you can create as your own. Being creative is great for your mental health it keeps your mind busy and you can put effort into something and seeing the end result makes you feel accomplished.
I have always loved being creative with colouring, writing and crafting, blogging gives me that creative outlet to allow me to pursue those passions.
2. You can help others with your writing
The internet is now this huge thing that allows people who may be suffering with certain situations or experiences that now do not have to feel so alone. Some bloggers choose a certain niche that it could be advocating for mental health, nutrition, exercise, traveling tips and more. There is people out there who are in need of this information, support or to feel less alone with how they are feeling. It is a great feeling knowing you are putting helpful content into your corner of the internet. It is great to know that people not only enjoy your writing but it impacts positively on their lives. I have had messages from readers who have said my posts have helped them and it is very gratifying. Has someone reached out to you before after you shared a post?
3. You have the opportunity to work with brands you love
Now that businesses are utilising the influencer and digital marketing industry a lot more, there are opportunities for you to work with brands and building great relationships with PR contacts. The benefits of working with brands means you can progress your blog into a potential business and you learn more about business contracts.
I have been fortunate enough to work with some great brands, it has helped me build my confidence and learned a lot about PR and business. Some of my favourite brands to work with were Archer & Olive, BusyB, Say Nice Things Stationery and Schwartz.
4. You make new friends online
The blogging community is a big one, there are so many bloggers who are kind and supportive. One of the greatest things about blogging is the opportunity to network with other like-minded people. You can learn from others and seeing other peoples’ success can motivate you to achieve more. I have made some great friends through blogging and appreciate their support.
5. You can learn new skills
When setting up a blog you will firstly learn about the platform you use to host your blog and different tools they offer to make your blog site the most effective. As you continue your blogging journey you will learn about SEO, analytics and social media marketing. If you then have the opportunity to work with brands you will learn about pitching, contracts and invoices. There is always so much to learn and I am continuing to learn. The benefit is these skills can be applied to your CV when you are looking for work.
Blogging and the influencer industry is growing as a profession and as a hobby and so all the more reason if you are thinking about starting a blog, you should!